Site Kit by Google

One Stop WordPress to Google Integration

The tools and plugins recommend in the site are the ones we use, have tried ourselves and recommend our readers. Marketing With WP is supported by readers like yourself. If you take an action (such as a purchase) after clicking on our affiliate links, we may earn some coffee money to create more helpful articles. As always, we thank you for your support.

Site Kit by Google is a powerful WordPress plugin that lets you easily set up, connect and access Google Analytics, Google Search Console, Adsense, and Page Speed Insights data on your WordPress website.

It is a free – official WordPress plugin by Google and replaces the need for paid plugins like MonsterInsight to access site analytics with over a million websites are using it already.

Site Kit plugin pulls insights from multiple Google tools right into the WordPress dashboard to analyze website data and visitors’ behavior on your website. The best part, using this plugin is super easy as you do not have to edit any source codes. Also, it guides you through the entire process.

Check out our in-depth article on how to connect Search Console and Analytics to WordPress using Site Kit by Google.


  • Website data from Google Analytics, Google Search Console, and Google Adsense
  • Analyzes website performance and speed by connecting to PageSpeed Insights
  • Connect to Adsense for keeping track of ads earning
  • Track conversions and remarketing with Google Tag Manager
  • Connect to Optimize for A/B testing
  • All Stats in one dashboard
  • Stats for individual posts and pages
  • Track website goals
  • Walk-though of the entire setup
  • Graphs and charts for data visualization
  • Detailed documentation for more support


Site Kit by Google is a completely free plugin. There’s no type of cost associated with it.

Discount & Coupon Code

The Google’s Site Kit plugin is 100 % free for all.


1. Analytify

Analytify is a freemium WordPress plugin to add Google Analytics tracking code to your WordPress website. Like Site Kit, it lets you view the Analytics data right in your WordPress dashboard. Other features of Analytify include social tracking, front-end reporting, real-time stats, and more. However, it doesn’t let you connect to other Google services like Site Kit.

2. MonsterInsights

MonsterInsights is one of the most popular Google Analytics WordPress plugins and a close competitor of Site Kit. It offers some out-of-the-box features like publisher’s reports tracking, keyword search reports, scroll tracking, banner ads tracking, and some more advanced features. But, it lacks other integrations as you get in Site Kit by Google.

3. GA Google Analytics

GA Google Analytics is another freemium plugin solely used for connecting Google Analytics to WordPress websites. It supports connecting and tracking GA data with Universal Analytics, GA4, Site Tag, and Legacy. It offers the users features like visitor opt-out, custom tracking, tracking different WP pages, disable tracking, and much more.


Site Kit by Google is one of the best plugins to connect your WordPress website to various Google products within a single dashboard. Since it is created by the tech giant company Google itself, there’s no plugin conflict or issues syncing data. It does not get any better than free.

Need help? Ask in our Free Community.

Join our Free Facebook Group, ask for help and learn more about WordPress from our community members.

Join Facebook Community
Learn more about Site Kit by Google
Default image
Ankit S J B Rana

Ankit is the founder of Marketing With WP and wants to help those who want to pursue a career in digital marketing.

From Co-Founding a successful boutique travel brand, Nepal101 to setting up Mbrella Films, Southeast Asia's #1 Film Production Company, online leads funnel to generate hundreds of B2B leads, he has done it all.

With Marketing With WP, Ankit wants to help marketers like yourselves utilize WordPress and other online tools to turn your website into a 24 hour marketing machine.